Four Mistakes of Connection Building

 

Networking and connecting can be extremely beneficial, except when it is done incorrectly.  As beneficial as it can be, it can also be extremely detrimental to the brand or a person’s reputation.  A profitable asset can be easily turned into a liability.

 

1.      Don’t try to be anyone other than yourself 

There is an old saying, be yourself, everyone else is taken. Being yourself means some people will like you and some won’t.  A façade can only be maintained for so long; eventually, the real you will appear.  Once that happens you will lose all the trust you have built because no one will know which person is real.

2.      Don’t falsify or inflate your education, experience, or connections

It’s easy to talk big and make grandiose boasts, but there will come a time or situation when you will have to produce or follow through. Making excuses or ignoring what you said only kicks the can down the road.  It only delays the inevitable. Eventually, you will be held accountable for your claims.  If you can’t follow through or another proves your claims to be false, the result to your business reputation will be worse than if you said nothing at all.

 

3.      Don’t over-share personal information

Learn how to read the room and the person you are speaking with.  Some somethings are not meant to be shared with work associates, even if they are true.  Becoming too “intimate” or oversharing even in the context or under the pretense of a joke is a recipe for disaster.  It can lead to uncomfortable situations, which could damage your business reputation and lead to legal consequences. 

 

4.      Don’t be negative

There are ways to approach challenging times and difficult topics without being harsh or confrontational, especially when it comes to business relationships. How we speak to and about our bosses, co-workers, and clients matters.   It sets the tone of those relationships from that moment forward.  It’s impossible to always agree.  Some disagreements are inevitable.  However, choosing personal attacks instead of staying on the topic will never end well. Once said or done, it’s permanent.   Apologies can be made and even accepted; what is forgiven, isn’t always forgotten.

 

Trust and respect are the basis of every business relationship. Rebuilding them can be a long and costly process. Depending on how they were broken can sometimes be impossible.

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